Situation: Highly accomplished entrepreneur Roberta was transitioning from a CMO/Co-Founder role to NED and wanted to increase her personal brand to gain more public speaking engagements and TV appearances, with high ambitions for social media but no time to dedicate to it herself
Project details:
Repositioning brand and creating content strategy across social channels
LinkedIn, Twitter and Instagram monthly content creation for personal branding
Trending content and thought-leadership
Reporting
Project wins:
Selected by LinkedIn as a “2022 Top Voice: Career Expert To Follow”
Featured as a guest judge on The Apprentice
An average of 30,000+ organic impressions a month, with a minimum 2.6% engagement rate